Amazon Services

Amazon Keyword Research

Our dedicated team of experts will conduct thorough keyword research, uncovering high-converting and relevant keywords that align with your product and target audience. We’ll provide you with comprehensive keyword reports, guiding you on optimizing your product listings and PPC campaigns for maximum impact. By leveraging our insights, you can enhance your organic rankings, drive targeted traffic, and increase conversions. Stay ahead of the competition and maximize your sales potential with Amazon’s Keyword Research Services, tailored to boost your product’s discoverability and success on the platform.

amazon-Keyword-Research

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Amazon Keyword Research

What is Amazon Keyword Research?

Getting your product listings seen by the appropriate customers is one of the most important things to concentrate on when selling on Amazon. With over 12 million products sold in the market, it becomes very challenging to make your products stand out when customers are looking for them. At exactly this point, Amazon keyword research comes into play. The process of choosing pertinent and well-liked terms that customers use to search for products similar to yours on Amazon is known as “keyword research”.
Typically, any SEO campaign starts with keyword research. They serve as a compass for your SEO campaign and indicate your direction and level of progress. Keyword research helps you determine what search terms should be targeted, how much competition there is for each keyword and the popularity of a keyword. The data gained from keyword research helps to make informed decisions about what content should be produced for product content and how it should be optimised for search results. Utilising keyword research allows a product to determine what content to produce in order to target the correct search terms and optimise product search results. Consequently, keyword research is modern market research.

Amazon Keyword Research

Why Is Keyword Research Important?

It is crucial to conduct keyword research because it allows you to identify the most popular search terms. According to our observations, one of the main issues with most online businesses is using low-keyword phrases in their content creation. In fact, they struggle to find and effectively use search terms because they lack knowledge of keyword research techniques. They consequently lose plenty of clients. To prevent this, it is important to prioritize keyword research and optimize content for relevant search terms. By investing in a comprehensive keyword research strategy and focusing on creating optimised content for the right keywords, E-commerce businesses can increase their visibility on search results and make sure their products reach the right customers.

With the help of keyword research, you can better understand what your target audience is looking for the most. This is a great and exceptional opportunity to reach a much larger audience.

Amazon Keyword Research

How Can Be Big Seller Help You Achieve
Your Goals Regarding Amazon Keyword Research?

At Be Big Seller, our role as your expert Amazon Consultant is to help you get familiar with the basics of Keyword research and use it optimally to reach your business goals. We help you list down the keywords that are most searched by your target audience, produce content that attracts more quality traffic to your products and help you build a reputable and strong brand. There are some essential steps that we follow to help our clients achieve success:

Keyword Research Process

Step 1

Establish a Strong Goal for the Business

The first and foremost step that we suggest our clients map out is to set a goal for their business. We, at Be Big Seller thoroughly study your business plan and help you determine what your goal should be and what kind of audience you need to target and attract to your product and brand. Every market is different, as are its goals and target audiences, and hence based on that, strategies need to be defined, and ways to reach those markets must be tailored specifically
In general, we suggest to our clients that by taking an analytical approach to understanding their customer base, clients can identify the best strategies for meeting their goals.

Step 2

Create a Keyword List

Once, we have set the right target for your product and business; the next step is to make a good list of keywords. We, at Be Big Seller, help you create a thorough list of keywords using various methods. These methods include competitor analysis, product audits and keyword research tools. We thoroughly study your target market and audience in order to create a list of the most relevant and competitive keywords. Using these methods and tools, we research and analyse all the necessary data about your target market and then devise a list of keywords that are in tune with the purpose of your product.

Step 3

Identifying the Best Keywords for SEO

One very crucial step you must take after creating a list of keywords is to conduct keyword research. Making a list of keywords is the beginning of your work; you also need to review and assess the list. And this is where we, as your go-to Amazon Guy, truly shine. We assist you in conducting a highly efficient evaluation of the list that will increase traffic to your amazon product detail page.

Step 4

Competitive Situation Analysis

Analyzing the competitive environment is one crucial task that is frequently ignored. And one of our biggest USPs is this. We at Be Big Seller perform a thorough Amazon search for those terms to determine your product ranking. This analysis allows us to understand our competition better, gain insights into their strategies, and develop ways to stay ahead of the competition.

Step 5

Identify the Search's Target Users

You must be able to ascertain what the searchers are seeking after conducting the phrase search. We, at Be Big Seller, help you target your users well and produce more relevant and effective content. This will ultimately help you drive more traffic to your products and create better opportunities for your business.

Step 6

Choose a Keyword Strategy

With the information gathered thus far, it is now time to establish the best keyword strategy. We at Be Big Seller will assist you in obtaining and preserving a favorable ranking in amazon search results. But sadly, once a product gains traction, the majority stop updating. However, our Amazon consultants are highly committed and aggressive in our approach and continually put newer strategies into practice on a regular basis. Our techniques help our clients maintain an edge over the competition, hold onto their rankings, and keep customers interested in their products or brands.

Step 2

Create a Keyword List

Once, we have set the right target for your product and business; the next step is to make a good list of keywords. We, at Be Big Seller, help you create a thorough list of keywords using various methods. These methods include competitor analysis, product audits and keyword research tools. We thoroughly study your target market and audience in order to create a list of the most relevant and competitive keywords. Using these methods and tools, we research and analyse all the necessary data about your target market and then devise a list of keywords that are in tune with the purpose of your product.

Step 4

Competitive Situation Analysis

Analyzing the competitive environment is one crucial task that is frequently ignored. And one of our biggest USPs is this. We at Be Big Seller perform a thorough Amazon search for those terms to determine your product ranking. This analysis allows us to understand our competition better, gain insights into their strategies, and develop ways to stay ahead of the competition.

Step 6

Choose a Keyword Strategy

With the information gathered thus far, it is now time to establish the best keyword strategy. We at Be Big Seller will assist you in obtaining and preserving a favorable ranking in amazon search results. But sadly, once a product gains traction, the majority stop updating. However, our Amazon consultants are highly committed and aggressive in our approach and continually put newer strategies into practice on a regular basis. Our techniques help our clients maintain an edge over the competition, hold onto their rankings, and keep customers interested in their products or brands.

Amazon Keyword Research

Benefits of Stuffing Keywords
in the Backend of Amazon Listing

Keyword optimization is important, it should be done in a natural and user-friendly manner. Balancing keyword inclusion with engaging, informative, and persuasive content is crucial for a successful Amazon listing.

Here are several benefits adding keywords to the content and back end search terms:

  • Improved Search Ranking
  • Targeted Traffic
  • Enhanced Product Visibility
  • Increased Conversions
  • Competitive Advantage
  • Data-Driven Insights

Conclusion:
You just need to put in the time and pay attention to the details when conducting keyword research. Without a doubt, if you pay attention to the aforementioned, your product’s ranking will rise over time. We have a powerful relationship with our clients simply because they trust in our strategies and that we always bring something new and innovative to the table.